
Your Business.
Your Lifestyle.
Perfectly Aligned.
From launching your freelance career, to scaling your coaching business… we provide the strategy and support to transform big ideas into streamlined operations, smart systems, and sustainable growth so they can scale with freedom and profit.
For freelancers ready to build freedom on their terms, and for coaches ready to scale without burnout.
After 14+ years as a freelancer turned strategist, I’ve learned one thing:
Whether you’re building your own work-from-home biz or scaling a coaching empire, you deserve a business that feels balanced, profitable, and aligned with your life.
You don’t have to choose between making a living and having a life. Our done-with-you and done-for-you services help you grow a business that gives you both.
Together, we will simplify systems, optimize strategy, and build businesses that truly support your goals… so you can focus on the most important thing (your clients & work!) and let your business run without overwhlem.

Stop Hustling.
Start Growing
with Intention.
You’re full of ideas, but short on time.
You’ve got the skills, but not the systems.
You can’t keep doing all the things on your own.
Say goodbye to late-night Googling and endless overwhelm. It's time for a clear strategy and the right support to finally move forward. That’s where we come in.
We’re here to help you streamline, scale, and actually enjoy the business you’ve worked so hard to build (or finally bring that idea to life!).
Hey, I’m Melanie
I'm a Launch, Tech, and Growth Strategist, bringing planning, implementation, and and hands-on support to make business growth feel easier.
Think of me as your biz bestie + strategist, here to share 14+ years of online business wisdom to help you create launches, day-to-day operations, marketing strategy, and tech setup that actually works for YOU.
Let’s build your balanced business!

How we can partner with you…
For Freelancers –
Done-With-You
Build a career that actually fits your life.
Together, we’ll design your digital business so you can:
Work from home (or anywhere).
Set your own schedule and rates.
Support high-level entrepreneurs who value your expertise.
Explore Programs. →
For Coaches –
Done-For-You
Scale your programs without the overwhelm.
We take over your launch strategy, systems, tech, email marketing + social, and admin so you can:
Focus on serving your clients.
Grow your profits without burning out.
Finally stop struggling with the behind-the-scenes.
See Services →
Want quick wins to start & grow your freelance biz?
Tune in to the Work From Home Wins Podcast to get easy-to-implement growth strategies.
Latest episodes…
▶ EP 11 - Using Accountability to Boost Your Marketing Efforts with Melody Tholstrup
▶ EP 10 - Creating a Value First, Profit Second Business with Craig Chavis Jr.
▶ EP 09 - 5 Steps to Getting a Virtual Assistant Job with No Experience

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